Friday, December 30, 2011

Ten reasons for which you must still participate in online forums

You have read in most of the blogs,websites and newsletters related to marketing and promotion that one of the best way to get leads for your opportunities is to participate in various online forums.But even if you become a member and tried to participate generation of leads do not happen.Only your inbox get spammed with PM and emails from other members asking you to join their opportunities.So many people now think that forums has lost its position as one of the most effective marketing tool to promote any online opportunity.In short the answer is Yes.Forum has lost its shine as one of the easiest platform to earn active leads. But if you have the necessary knowledge to utilize them for your own benefit,you can still use the forums as one of the easiest way to get sales or leads.Below is the ten most important reasons which still make forums a necessary part of any online marketing plan.

Please use forums :

1.To share honest reviews about the products you promote(include both positives and negative features of the product to create a honest and neutral review)
2.To share latest news/upgrades/new features about your product
3.To share your thoughts/mood about the opportunities/products you promote
4.To share your signature where you can promote your home page and yourself.
5.To enforce the search bots towards your homepage(search bots generally prefers links in the forums as more honest recommendation than the same on websites)
6.To receive honest feedback about your product or the products you want to promote(forum members actually like to review the products promoted by other members to increase number of profile views.More profile views mean more visitors to your home page or links you have added in your profile page.)
7.To create mutually beneficial relationships(many forumers was found to exchange opportunities like "you join my opportunity I join yours")
8.To popularize your views about certain social topics and in turn popularize yourself as a brand.
9.To know about marketing blunders,scams,internet loopholes etc. so that you become aware of them
10.To avoid the need of sending marketing emails to uninterested people and become accused of spamming.

As you see, there are many reasons for which you can still use forums to promote not only your product but also yourself as a brand to the innumerable internet users who will value your recommendations once they become aware of brand : you.

So the bottom-line is "Use forums but use it efficiently"

Thanks
Administrative Editor
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Monday, November 28, 2011

Paint Brush Marketing


The way marketing persons paint the positive features of a product based on the negativity of the same product is referred as paint bush marketing. For example if you are promoting a book which has only 2 stories but costs $200 it will not be very easy for you to promote and sell the product to any one even with an acute interest on storybooks. What will you do then? First analyze the features you want to stress most. While buying a book prospective customers generally look for the following:
 1. Content
2. Author
3. Publisher
4. Book Cover
5. Characters (for fiction) or Problems the book solve (for non-fiction)
6. Number of Pages
7. Cost
Now you can see that even if the cost of the book is more than expected there are six other features you have to highlight to your prospective customers so that they become interested to own the book.

That is known as Paint Brush Marketing where the dirt of one negative feature is removed by the brush of other positive features.

Thanks,
Mrinmoy
Honorary Editor
http://www.surfat10.com

Saturday, April 9, 2011

Navigating Choices in Educational Products: A Practical Guide to Decision-Making

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Making decisions can often feel daunting. Whether it's managing finances, handling personal matters, or making career moves, the stress of too many options can cloud judgment. This confusion often leads to decisions that miss the mark, resulting in setbacks and frustration. Kim Girard’s approach to decision-making offers a solution—a structured method to simplify choices and make them more effective.

This framework proves particularly valuable in the field of educational products, where learners face an overwhelming variety of courses, certifications, and learning platforms. Selecting the right educational product is a pivotal decision that shapes both immediate learning outcomes and long-term opportunities. Girard’s insights can help cut through the clutter and provide clarity, transforming confusion into confidence.

Making Smarter Choices in Educational Products

Educational products represent a significant investment in your personal and professional growth. Without careful consideration, the decision-making process may falter, resulting in wasted time, money, and effort. By adopting a systematic approach, inspired by Kim Girard’s principles, you can navigate this complex landscape with ease.

Here’s a step-by-step guide to making informed choices when selecting educational products:

1. Define Your Purpose

Start by identifying your primary goal. Are you looking to enhance career prospects, develop a new skill, or pursue a personal interest? Clearly defining your objectives is essential to narrowing down your options.

2. Analyze Content Quality

Look closely at the topics covered in the course or product. Does the syllabus match your goals and provide actionable knowledge? Ensure the content is relevant, comprehensive, and practical.

3. Evaluate Instructor Credentials

Trustworthy instructors make all the difference. Research the experts behind the product, their credentials, and their reputation in the industry. Credibility builds confidence in the value of what you’ll learn.

4. Assess Learning Formats and Accessibility

Consider how the product is delivered. Whether it's self-paced, live sessions, or interactive formats, make sure it fits your schedule and preferred learning style.

5. Focus on Real-World Outcomes

The best educational products offer practical applications. Whether it’s gaining certifications, mastering new skills, or solving industry challenges, prioritize products that deliver tangible results.

6. Weigh Costs and Benefits

While price is an important factor, focus on value. A premium course might seem expensive, but its long-term benefits—such as career advancement or skill mastery—can far outweigh the initial cost.

7. Seek Feedback from Others

Testimonials and reviews often offer valuable insights into what others have experienced. Take the time to explore feedback from past users for a clearer understanding of the product’s strengths and weaknesses.

Insights from Kim Girard

Kim Girard emphasizes that effective decision-making begins with prioritizing what truly matters. Her method involves:

  • Setting Clear Priorities: Define what aspects of the product are non-negotiable for you—quality, credibility, or accessibility.
  • Exploring Options Thoroughly: Cast a wide net and consider multiple choices before making your selection.
  • Using Expert Advice: Consult industry leaders or experienced users for recommendations tailored to your needs.

Girard’s approach ensures that each decision is made with clarity, focus, and confidence—perfectly suited for navigating educational product choices.

Empowering Learners to Choose with Confidence

Choosing the right educational product isn’t just about making a purchase—it’s about making a commitment to your growth and future. A thoughtful decision-making process not only ensures that your investment yields results but also positions you for success in the competitive world of learning and development.

So, the next time you’re faced with an array of choices, pause, reflect, and follow a structured approach. Armed with clear goals and Girard’s insights, you can select the educational product that’s just right for you—turning confusion into a well-informed journey toward achievement.


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Tuesday, March 29, 2011

How to optimize your webpage for maximum running ?

Make your website optimized for search engines

Give a clear title : If you want to create website about Sparrows,it must be written as The Sparrow’s Tale or Lifecycle etc.

Give a simple description: Just tell about the site, its highlights and present achievement.
Mark Subtitles and Second order subtitles:The subheadings are also known as subtitles which can be understood or marked differently so that search engine algos can consider them.

d. Create links with subtitles
e. Site must be based on single theme
f. Site must contain relevant keywords in its body
g. Specify keywords describing the site's central theme
h. Add Sitemap

Saturday, January 8, 2011

Reposted from How To Blog : How to create ads which will be clicked ?

A search for any topic nowadays yield lots of ads;text,banners of different size,peel away ads,sliding ads etc.But as you know these ads are seldom clicked.Even if you use paid ads they will also not lead to a click.But why ?

The problem is people now do not have time to read and think .They just browse one page to another.If they found a banner attractive they click on it.Browse through the site and then within a moment jumps onto the next site.

You see that the visual attraction is the main link between a click and no click.In the main site also graphically soothing sites are found to be more successful.

For example think about the home page of Google.One logo and some links to their other services is all it have along with a search form.Now think about their success.According to the latest estimate Google earns $8 per user.

The image of the logo and the search buttons tells its purpose clearly but quickly.

But it is found from a survey that text ads are clicked more than banners.As text ads are short but to the point,they will be clicked more than banner ads which are clumsy and generates an unclear message.An unclear text ads will also fail to generate clicks even if it is short.

So an ad with clear but short message will always become more successful than an unclear / lengthy ads.If an image representing the main purpose is added then the click rate will increase more.

A new service is now allowing its members to use one image and one word to represent what the visitors want to advertise.

Click to know more.